![Healthcare SaaS Vendors Pipeline Growth Jumps 2 Fold in 3 Pronged Campaign [CASE STUDY]](https://www.callboxinc.com/wp-content/uploads/2019/02/CS_SW_Healthcare-SaaS-Vendors-Pipeline-Growth-Jumps-2-Fold-in-3-Pronged-Campaign.jpg?x47452)
2X Pipeline Growth for Healthcare SaaS in a 3-Prong Program
Sales Appointments
187
MQLs
276
Social Media Connections
759
Industry
Healthcare Software, SaaS
Location
United States
Headquarters
United States
Campaign Type
Appointment Setting
Target Location
USA
Target Industries
Hospitals
Target Contacts
HIM Director, CIO, CFO, Transcription, Coding supervisor, CDI supervisor
The Client
The Client provides NLP-based computer-assisted coding (CAC), clinical documentation improvement (CDI), compliance auditing, and analytics solutions to hospitals and healthcare facilities all over the United States. The company also offers medical coding, transcription, and revenue cycle management services.
The Challenge
The Client, a provider of NLP-enabled medical coding and health information management SaaS applications, routinely outsources initial prospecting activities to third-party agencies. With a sales cycle that can take more than six months to complete, the company believes its in-house sales team is best put to use nurturing and following up qualified opportunities instead of doing cold outreach.
