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Case Study

Global ICT Leader Expands Broadband Space in the UK with Callbox ABM

Client

  • Software / ICT
  • USA, UK
  • HQ: GA, USA

Target Market

  • UK, South America, Australia, South Africa, New Zealand
  • Cable, Internet Providers, Broadband & Fiber Internet Providers
  • Directors to C-Level, General Managers; DMs with Fiber or Broadband on their titles
52
Sales Appointments
363
MQLs
88
Webinar Registrations
1977
Social Media Connections

The Client

The Client is a global leader in communications technology and services for over 25 years, bringing leading-edge solutions to telcos, municipalities, utility co-ops, open access providers and WISPs to reduce operating costs and future-proof technology.

Lines of Business
Customer Service Management, Field Service Management, Unified Device Management, Telecom Analytics

The Challenge

Customers have high demand for the Client’s traditional and new product lines which is why they steadily expand to address these demands in the telecom, muni/utility and electric co-op space, especially in the light of Covid-19, and focuses its efforts to greatly reduce the time to bring on new networks or services.

The vast business expansion made the ICT leader complete its best year ever. And, although success has put them in the strongest financial position, it has not kept them from looking for more strategic alliances and acquisitions that will fuel their progress for the next decade.

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