Client Success Story
Callbox successful lead generation campaign image for Cloud Consulting Firm

Cloud Consulting Firm’s Sales Outlook Drifts Higher with Callbox

Sales Appointments
Social Media Connections
IT Consulting and Software Applications
York, PA
York, PA
Campaign Type
Lead Generation, Appointment Setting
Target Location
York, PA
Target Industries
Manufacturing, Distribution, Professional Services, Microsoft Dynamic Users
Target Contacts
IT Manager, IT Director, CIO, CTO

The Client

The Client provides industry-specific implementation, training, and consulting services for Microsoft Dynamics AX and Microsoft Dynamics CRM. Its target accounts include medium- to large-sized business in North America and the Caribbean. The Client is a Microsoft Cloud Solution Provider and a Microsoft Gold-Certified Partner.

The Challenge

The Client’s core mission is to help companies implement and optimize Microsoft Dynamics AX and CRM applications. It sells its services primarily to large- and mid-sized businesses in verticals such as distribution, manufacturing, and professional services.

It recently refocused its marketing initiatives toward growing the customer base for its three industry-specific modules: industrial, professional services, and AX users. Part of the new customer acquisition strategy called for targeting prospects throughout the U.S via outbound channels.

However, being a small company whose in-house staff is best deployed following up qualified leads and nurturing opportunities instead of spending a great deal of their time prospecting, the Client opted to outsource.

download the full story

Fill up our form below and you’ll be able to read in-depth strategies and tools that contributed to the campaign’s success based on the Client’s challenges and goals.

We keep any info you share with us private and confidential. For more on how we process and protect your data, please review Callbox’s Privacy Policy