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Case Study
Software Company Won Thousands of Registrations Thru Callbox Webinar Event Campaign
Client
- Software
- Canada
- HQ: Ottawa, Canada
Target Market
- USA, Canada, UK, New Zealand
- IT Organizations
- IT professionals, C-suite, Persons-in-charge/Heads of IT
35,793
Webinar Registrations
3
Campaign Years
The Client
The Client is a provider of remote monitoring and management software products and services for managed service providers, IT service providers and value added resellers that offer IT support services to small to medium businesses.
The Challenge
The Client was to launch a series of webinars in US and Canada, and needed a marketing partner to help generate registrations. The campaign required hundreds of calling activities everyday which they saw to be a major challenge for their in-house marketing staff.
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