CS_OTH_Callbox-ABM-Lead-Generation-Campaign-Covers-Marketing-Chink-for-Packaging-Expert

Callbox ABM Lead Generation Campaign Covers Marketing Chink for Packaging Expert

75 Sales Appointments

22 MQLs

344 Social Media Connections

Industry
Packaging
Location
Chicago, USA
Headquarters
USA
Campaign Type
Appointment Setting
Target Location
US-wide
Target Industries
F&B, Household & Personal Care, Medical & Healthcare, Pet Food, Security & Mailing, Industrial and Agricultural
Target Decision Makers
Managing Director, C-Suite, Labels & Board Directors, Innovation Directors, Operations Managers/Director, Sales and Marketing Directors & Managers

The Client

The Client is an American packaging company serving more than 5,000 customers globally with flexible and sustainable solutions. Apart from expanding the life cycle of products, the solutions and technologies they use help reduce waste and resource wastage.

The Challenge

The workflow from the labs to the production centers is seamless, however, periodically humps on marketing and distribution channels. The packaging expert considered several approaches to address the issue, but finally settled on outsourcing marketing and distribution strategies from a third party provider.

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