client success story
Top Accounting Firm Recount Success with Callbox Lead Generation Program

Top Accounting Firm Recount Success with Callbox Lead Generation Program

Sales Appointments
57
MQLs
21
Social Media Connectinos
287
Industry
Financial
Location
Singapore
Headquarters
Singapore
Campaign Type
Lead Generation, Appointment Setting
Target Location
Singapore
Target Industries
Agriculture, Forestry, Fishing, Mining, Construction, Manufacturing, Transportation and Public Utilities, Wholesale Trade, Retail Trade, Finance, Insurance, Real Estate, Services
Target Contacts
Finance managers/Directors, Accounts Managers, IT Managers/Directors, Financial Controllers, HR Managers/Directors, C-suite, Accountants, Business owners

The Client

The Client is an independent 35 year old accounting firm that offers audit and assurance, liquidations, corporate secretarial, taxation, due diligence, forensic investigations, litigation support, valuations, data analytics, immigration and international group restructuring to multinational clients in Singapore. They are one of the “Big 4” financial firms in the city-state and were ranked number one by DFK Asia Pacific and International Accounting Bulletin for two consecutive years.

The Challenge

The Client prides itself on being a self-made financial behemoth and trusted brand in Singapore. They keep an internal staff of experienced financial experts that help them excel in proactively managing compliance processes to a range of clients across industries.

However, the last two years have shown indistinct progress. Customer acquisition downscaled from 3 new clients to 1 per month. The Client thought they had to make a change in their prospecting process. And although they were quite unsure, they decided to outsource lead generation from a third party provider to help them get back on track.

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