client success story

Strong is Not Enough. Startup SRM Firm Ups Growth with Callbox ABM

Sales Appointments
413
MQLs
2
Net New Prospects
440+
Industry
Software
Location
Australia
Headquarters
Australia
Campaign Type
Lead Generation, Appointment Setting
Target Location
Australia
Target Industries
Charities and Non-profit Organisations
Target Contacts
Head of Fundraising, Head of IT

The Client

The Client is a SaaS SRM, payments and events platform for charities, providing Supporter Management, Payment Processing, Event Pages and Ticketing, Digital Auctions & Raffles, Online Marketing Tools, Powerful Analytics, APIs, and Donation & Appeal Pages.

The Challenge

The Client is a startup company that is rapidly growing into a leading Charity and Non For Profit (NFP) Supporter Management Platform provider. Despite gaining a fleeting market strength, the Client still sees opportunities for growth, particularly in sales and marketing which they programmed to work through outsourced lead generation.

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