B2B Marketing Specialist and Callbox:
A Rare and Stellar Collaboration
with the Corporate Executives
A B2B marketing specialist that fuses digital and calling strategies to drive revenue for clients worldwide through high-end marketing services.
TARGET DECISION MAKERS
• VP of Marketing
• Marketing Director
• Marketing Manager
• Utilized Callbox’s SMART Calling Technology
• Acquired new qualified customers
• Increased revenue of 30%
THE CALLBOX SOLUTION
1. Data Cleansing
All contacts on the database are called to confirm every piece of business information
Missing details are retrieved and necessary changes are applied to eliminate goneaways, duplicate entries, and contacts that fall outside the target criteria.
3. Data Verification
Contact names and contact numbers are validated, as well as email addresses, postal codes, and other pertinent contact details.
1. The Callbox team sent out flyers to profiled contacts via the Pipeline Lead Nurture Tool. Opened emails, clicked links and downloads were tracked real-time and were followed up by callers.
2. During the follow-up call, the agent must get the prospect to agree to receive the Client’s business eBook which contains a comprehensive information about their products and services. After which, the caller should set an appointment at the prospect’s most convenient way and time.
3. To ensure accuracy in the program, the Callbox team sent out calendar invites to prospects who agreed for appointments and a reminder to all those who agreed to receive the eBook.