Learn how to leverage SEO for your email marketing campaign and get a competitive edge over your competition using tips we’ve outlined in this post.
From time to time, we are glad to feature content contribution from sales and marketing experts around the world.
Entries by Contributor
In this post, we will show you how to design impactful infographics and present you 5 of the best visualization and design tools.
In this post, we’ll discuss the benefits of personalization in B2B and share some practical tips on how to make use of it in the real-life environment.
Examine your wallet right now, and you’ll probably find at least one business card hiding within its folds. Even though your business card measures a mere 2 by 3.5 inches (5 by 9 cm), it remains a powerful marketing tool you can use to create new sales for your company. Improve its effectiveness in several ways.
No matter your industry, you know that not all leads are created equal, which means generating leads isn’t enough; you need to generate quality leads so as not to waste time and money. How big a deal is lead quality? A 10% increase in lead quality can create a 40% jump in revenue, according to […]
The following are seven practical reasons why you should consider social media marketing for your small business.
Videos are more engaging than most other forms of content – but that doesn’t mean that you can just rely on their natural engagement to rack up views and shares. Ideally, you should be doing everything that you can to ensure your videos are as engaging as possible, and that begins with understanding what engagement […]
New Year means new technology and new trends. Thinking that you can pull off the same trend that was famous last year and increase your profits is a lost cause. Since the rise of digital marketing, every few months new trends are coming to surface and following them can lead you to a better profit […]
Regardless of industry, effective management of marketing efforts is critical for every business. Ask any well-seasoned businessperson – it doesn’t matter how great a product you have or how much value you add with services you offer; you will never have any clients if your offerings aren’t marketed effectively. If people don’t know what you […]
In this article, we’ll explain the reasons that make writing the most important element of social media marketing.
Breaking into today’s crowded and competitive marketplace is daunting. From the moment you launch your business, you will be faced with an infinite number of decisions to make. Some of them are simple, such as which email client to use or which social media account your business needs, while others seem like they can make […]
So, you’ve been collecting email addresses through your various campaigns. You’ve dished out free e-books, sign-up bonuses, discounts to your store and just told your readers and followers why it’s so important they give you their email addresses, so they don’t miss out on what you’ve got. But, have you considered what you have got? […]
Founded in 2004, Callbox is the largest provider of Multi-Touch Multi-Channel Marketing solutions for businesses and organizations worldwide. Its core competencies include Lead Generation, Appointment Setting, Lead Nurturing and Database Services, delivered through its proprietary marketing automation platform, the Callbox Pipeline.
Callbox enables companies to gain a foothold in their priority markets by initiating conversations with prospects through the efficient and intelligent use of targeted touchpoints over six channels: voice, email, social, chat, website and mobile.