Callbox Helps B2B SaaS Drive Consistent Sales Meetings
SQLs
47
MQLs
112
Email-to-Conversation Rate
31%
Industry
Software (SaaS)
Location
United States
Headquarters
Texas, USA
Campaign Type
Lead Generation, Appointment Setting
Target Location
US-wide
Target Industries
Technology, Professional Services, Financial Services, Healthcare IT
Target Contacts
CIOs, CTOs, Heads of IT, Directors of Operations, VP of Technology, Digital Transformation Leaders
The Client
The client is a fast-growing B2B SaaS company offering a cloud-based platform that helps mid-market organizations automate workflows and gain real-time operational insights. With a strong product-market fit, the company was focused on accelerating outbound pipeline generation to support its expanding sales team.
The Challenge
As demand for its solution grew, the client struggled to maintain consistent outbound prospecting. Its in-house sales team was heavily focused on closing deals, leaving limited capacity for sustained lead generation and appointment setting across new accounts.
