Callbox Expands Data Centre Firm’s Reach into Mid-Market Accounts
Sales Appointments
63
Marketing Qualified Leads
108
Social Media Connections
294
Industry
Data Centre/Colocation/Cloud Infrastructure
Location
Charlotte, NC
Headquarters
United States
Campaign Type
Lead Generation, Appointment Setting
Target Location
US-wide
Target Industries
Healthcare, Finance, Technology
Target Contacts
CIOs, IT Directors, Compliance Managers, Operations Heads
The Client
The Client is a US-based colocation and hybrid cloud provider offering compliant, high-availability data centre services. With over 40 data centres across Tier 2 and Tier 3 US markets, they serve healthcare, finance, retail, and professional services firms with tailored infrastructure and managed services.
The Challenge
The Client had a strong presence in established regions like Denver and Charlotte, but wanted to expand deeper into underserved secondary markets where brand awareness was lower. Their internal team was focused on customer retention and lacked bandwidth for a sustained outbound program.
